New brand in Orbico Romania portfolio - Rio Mare
Starting August, our portfolio has expanded nationwide, both in the traditional and modern trade channels, with Rio Mare. With a wide range of fish products: cans, pate, salads - Rio Mare serves the Romanian market with authentic Italian products of the highest quality, offering consumers a superior consumer experience. Using the highest processing and preparation technologies, Rio Mare tuna can enjoy the appreciation of the Romanians being the No. 1 brand in the tuna category in Romania with a market share of 30% in 2017 (according to Nielsen ). Present in over 50 countries, Rio Mare is part of Bolton's Italian group. In Italy, 3 million canned tuna fish are produced every day.